As an indie author and self-publisher, I have launched previous books with traditional methods. These include blog posts, readings, press release, and a memoir class at my local library. I have signed books at a local bookstore and in a restaurant where a buffet table accompanied my reading. For my first children’s book, Silly Lily and the Polka-Dot Lunch, I wanted a non-traditional book launch. My children’s picture book is unique in my line-up of otherwise serious non-fiction (i.e. memoirs and Bible studies), so this time I designed a playful book launch for kids.
Lily, the star of my book as illustrated by Danika Capson, easily charmed my team of graphic designer, editors, reviewers, and early readers—all grown-ups. For the book launch, I wanted to introduce Lily to kids and then explore their reactions. I chose kids I volunteered with at church, asking their parents for permission to read my book. The parents knew that I was gifting a book copy, but the … [Read More...]